Growth Lead

You will own growth across our apps: driving installs, conversions, and revenue through organic content, creator partnerships, and paid acquisition. This is a high-autonomy role for someone who moves fast, thinks creatively, and knows how consumer apps grow.

• Own growth strategy across multiple apps • Develop and execute viral and organic growth strategies • Manage creator partnerships, influencers, and UGC pipelines • Plan, launch, and optimize paid campaigns (TikTok, Instagram, Apple Search Ads) • Create and test ad concepts, hooks, and messaging • Use AI tools to generate and scale UGC and marketing content • Analyze performance and optimize for installs, conversion, and revenue • Collaborate with product and design to improve funnels and retention

• 1+ year of experience in growth, marketing, or user acquisition • Proven ability to drive installs, engagement, or revenue • Experience with paid ads and organic growth strategies • Strong understanding of short-form content and viral mechanics • Past work, campaigns, or portfolio required with application